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June 10-12, 2020

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Connecting business & innovation digitally

Audience Q&A

Live Polling

Interactive Quizzes

Moderated Q&A

Digital Note-Taking

Engage sessions audience and create memorable conversations.

The ultimate live polling and gamification tools, keeping you engaged.

Interactive quizzes to gamify your session.

Enabling your team to help you control your session experience.

Improve engagement by making note-taking easy.

SPEAKERS INCLUDE

 Town Hall Keynotes

 Interactive Panels

 Live Debates

 Breakout Roundtables

 1-to-1 Meetings

Event Format

Michael Brenner

CEO

Fernando Machado

Global Chief Marketing Officer

Brian Solis

Global Innovation Evangelist

Our all-in-one audience engagement provides a captive audience to enhance you experience.

Audience Engagement

June 10 - 12, 2020

RESERVE MY SEAT

Collaborative and Interactive

Thought leadership when it matters most

Shared experiences, ideas and new challenges

Downloadable, actionable takeaways

Leading edge technology and solution providers

Real and powerful connections

RESERVE MY SEATRESERVE MY SEAT

Digital Programme

Vice President of Content

Vice President of Social

Vice President of Customer

Vice President of Activation

Vice President of Advertising

Chief Experience Officer

Chief Marketing Officer

Vice President of Marketing

Vice President of Brand

Vice President of Media

VIEW ALL ATTENDEES

Who Attends

Media Partners

1

Day 1 - Highlights

9:30 - 9:40


9:40 - 10:10



10:15 - 10:55



11:05 - 12:05



12:10 - 12:40



Opening Remarks


Keynote

Marketing in These Crazy Times

Fernando Machado, Global CMO, Restaurant Brands International


Interactive Panels

Track 1: Pivoting During a Pandemic: Turning Crisis into Creativity 

Carmen Larios, SVP Content & Marketing, A + E Networks

Bill Weiss, VP Brand & Creative, HelloFresh

Paul Elliott, VP Marketing, Victoria's Secret

Track 2: Selling the Brand Inside

Michael Shaw, VP Head of Innovation & Experience, Miami Marlins

Donn Ogilvie, VP Product Strategy & Experience Design, Citi

Chris Cranner, VP & Creative Director, CBS Corporation

Track 3: User Generated Content: Customers as Advocates During Lockdown


Roundtables

Track 1: Pandemic-proofing Loyalty: Standing the Test of COVID-19

Track 2: The Psychology of Branding: Tapping into Who You Are

Leslie Emmons Burthey, VP Marketing, FabFitFun

Track 3: Customer Experience in the Midst of Crisis: Creating Moments that Matter


Keynote

Stand Out! Engaging Consumers at Scale

2

Day 2 - Highlights

9:30 - 9:40


9:40 - 10:10



10:15 - 10:55



11:05 - 12:05



12:10 - 12:40



Opening Remarks


Keynote

Weathering the Storm: Marketing in the Midst of Disruption

Michael Brenner, CEO, Marketing Insider Group


Interactive Panels

Track 1: Coronaviral: How to go Viral During a Virus

Hunter Hoffmann, SVP Global Marketing & Communications, AmTrust Management Services

Track 2: Jump into the Unknown - Are You Ready?

Michelle Bottomly, Managing Partner, Modern Marketer

Tatiana Yglesias, Executive Director of Marketing, Novartis

Andrea Jo DeWerd, Sr Director of Marketing, Penguin Random House

Track 3: Keep Your Hands Clean During COVID-19: Staying True to Purpose

Theodora Berenson, Director of Content Development & Marketing, CBS

Gayle Weiss, Director of Brand Experience, IHG


Roundtables

Track 1: Pandemic-proofing Loyalty: Standing the Test of COVID-19

Track 2: The Psychology of Branding: Tapping into Who You Are

Leslie Emmons Burthey, VP Marketing, FabFitFun

Track 3: Customer Experience in the Midst of Crisis: Creating Moments that Matter


Keynote

Marketing in the Age of COVID-19: The Good, the Bad and the Ugly

Dave Scott, Director of Global Marketing, Twitter

3

Day 3 - Highlights

9:30 - 9:40


9:40 - 10:10



10:15 - 10:55



11:05 - 12:05



12:10 - 12:40



Opening Remarks


Keynote

Inspiring Innovation: Organizational Agility Meets Brand Agility

Jakki Smith, VP Creative, Dick's Sporting Goods


Interactive Panels

Track 1: Capturing Lightning in a Bottle: How to Keep Relevant

Anna Lorch, Adjunct Faculty, Georgetown University 

Shelly Glenn, Chief Marketing & Sales Officer, Florida Cancer Specialists/American Oncology Network

Track 2: It's Physical Distancing, Not Social Distancing: Supercharging Socials During Self-Isolation

Michelle Esgar, Director/GM Brand Experience, Panasonic

Track 3: Brand Perception: Who Do They Think You Are?

Andrea Sengara, Former SVP Consumer Marketing & Innovation, Moet Hennesy

Nick Teare, VP Brand Marketing, Ritz-Carlton

Diane Ellis, Former Brand President, Chicos


Roundtables

Track 1: Pandemic-proofing Loyalty: Standing the Test of COVID-19

Track 2: The Psychology of Branding: Tapping into Who You Are

Leslie Emmons Burthey, VP Marketing, FabFitFun

Track 3: Customer Experience in the Midst of Crisis: Creating Moments that Matter


Keynote

Meet Generation-N, the New Customer Shaping the Novel Economy

Brian Solis, Global Innovation Evangelist, Salesforce