Digital | Contextual | Emotional: The New Retail Experience
Dinner Location: Hôtel Plaza Athénée
"In the race to differentiate, enterprises are now competing on the emotional dimension of customer experience” (IDC)
Hybrid experiences that draw people closer to more meaningful interactions are the price of admission for earning customer loyalty. Understanding how to deliver a meaningful customer experience that will attract and retain customers escalates as the number of digital devices and channels escalates.
Meaningful interactions and emotional connections combined with a data driven operating model will optimise customer experiences & company profit. But many companies struggle with digital-specific challenges, including data stuck in organizational silos and disconnects across customer touchpoints.
This event will explore the key elements needed to provide a meaningful brand experience at scale, through the lens of:
- Actionable data and intelligence
- The new content supply chain
- Innovations in technology
- Leveraging moments of discovery
How do you respond to the quantity of content needed whilst providing the empathy that’s essential for creating quality experiences and meaningful interactions in your marketing?
We look forward to hearing your thoughts and providing you with the right discussions to keep you on course, every course.
Why Attend
Experience shared learning
Meet industry leading like-minded executives tackling similar initiatives.
Benchmark with your industry peers
Discover and network to gain expertise and experience on how to best act and succeed
Accelerate your projects
Accelerate In-depth face time with the world’s leading tech companies pushing the boundaries to solve your challenges.
An engaged experience
An expert host facilitates conversations, with live polling, Q&As, and gamification to ensure focused conversation
Discover next-level ideas
Ensure project success with access to industry experts and cutting edge thought leadership
De-risk new projects
Gain a range of insights from peers and technical experts who are current with emerging business trends.
Trusted by
We host global organizations with the conversations that matter. That’s why we’re trusted by these top brands.
Event Agenda
19:00 - 19:30
Welcome drinks reception & networking
19:30 - 19:40
Introduction from master of ceromonies
19:40 - 20:00
Panel
20:00 - 21:30
Three-course dinner complemented with discussion points
21:30 - 21:45
Wrap up & closing remarks
Speakers
Agnès Van de Valle
Olivier Binisti
Elodie Perrigaud
About Adobe
Creativity is in our DNA. Our game-changing innovations are redefining the possibilities of digital experiences. We connect content and data and introduce new technologies that democratize creativity, shape the next generation of storytelling, and inspire entirely new categories of business.
Find out more www.adobe.com
About Microsoft
Microsoft is the world's largest software maker. The company, founded by Bill Gates and Paul Allen in 1975, is best known for its software products, including Microsoft Windows operating systems, the Microsoft Office suite, and the Internet Explorer web browser.
Find out more www.microsoft.com
About Accenture
Accenture is a leading global professional services company that helps the world's leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale.
Find out more www.accenture.com