Digital | Contextual | Emotional: The New Retail Experience

DIGITAL - SHOWCASE
20 June 2023, Europe 10:00 am - 11:30 am BST | 11:00 am - 12:30 pm GMT

Hybrid experiences that draw people closer to more meaningful interactions are the price of admission for earning customer loyalty. Understanding how to deliver a meaningful customer experience that will attract and retain customers escalates as the number of digital devices and channels escalates.

Meaningful interactions and emotional connections combined with a data driven operating model will optimise customer experiences & company profit. But many companies struggle with digital-specific challenges, including data stuck in organizational silos and disconnects across customer touchpoints. So, how do we address and overcome these challenges?

Join Adobe, Microsoft, Accenture, and partners as we will explore the key elements needed to provide a meaningful brand experience at scale, through the lens of actionable data and intelligence, the new content supply chain, innovations in technology, and leveraging moments of discovery.

View agenda

Discussion topics

1

If earning trust is essential to long-term customer value creation, what are the fundamentals in your CX strategy for earning trust in 2023?

2

What role does AI play in your company’s CX strategy? Furthermore, what do you see as your team role in working with AI technology?

3

What role should Cloud play in achieving your company’s CX strategy over the next 3-5 years?

4

How can we ensure that improving personalisation across the buyer’s journey equates to a more meaningful and human experience?

Speakers

Ina Iftime

Senior Digital Strategist for Retail & Consumer Goo

Katharine Shaw-Paffett

Partner Strategy Lead for Data & AI
"It's a great means by which we can share what we've learnt and share our message and our education or our evangelism."
Jim Zuffoletti, CEO & Co-Founder, Safeguard Cyber
"These events are great for relationship building and early stage lead development tool"
Art DuRivage, VP Sales
"This is not your typical zoom. This is a lot more innovative. The look and feel is far more advanced than what I've seen before. "
Marty Sprinzen, Founder & CEO, Vantiq
"I was blown away by the great logistics, diversity of attendees and incredible networking opportunities. I can honestly say I’ve never had so many new relationships and key opportunities from a single meeting."
Bill Sheahan, Vice President
"I thought it was a really great experience. Thank you for inviting me, this was really a cut above other virtual events I have attended, the 90 minutes literally flew by. The format was condensed and smooth, there were a lot of topics, and the speakers were top of the notch quality. Overall, I found it inspiring, listening to companies discussing healthcare and various topics was very engaging."
Lubomir Karlik, Head of AI Transformation, Raiffeisen Bank International

Event Agenda

Day one

11:00 am - 11:05 am

11:00 am - 11:05 am

MOC Opening

11:05 am - 11:20 am

11:05 am - 11:20 am

Opening Panel:
Personalisation within the Retail Industry

Ina Iftime Senior Digital Strategist for Retail & Consumer Goo, Adobe

11:20 am - 11:40 am

11:20 am - 11:40 am

Fireside Chat:
Using data to build an emotional connection with customers

Katharine Shaw-Paffett Partner Strategy Lead for Data & AI , Microsoft

11:40 am - 11:55 am

11:40 am - 11:55 am

Audience Q&A

11:55 am - 12:10 pm

11:55 am - 12:10 pm

Panel:
Using content to create a meaningful and human experience

Ina Iftime Senior Digital Strategist for Retail & Consumer Goo, Adobe

12:10 pm - 12:25 pm

12:10 pm - 12:25 pm

Audience Q&A

12:25 pm - 12:30 pm

12:25 pm - 12:30 pm

MOC Closing

Why Attend

Closed door, tailored conversations to benchmark, share and get better equipped to solve complex transformation projects.

New connections

Build new connections with likeminded senior leaders

Key takeaways

Downloadable and actionable takeaways

New partnerships

Accelerate key projects through meaningful new partnerships

Insights

De-risk new projects by gaining a broad range of insights

New technologies

Understand the impact new technology can make

Business trends

Stay current with emerging business trends

About Adobe

Adobe helps retailers drive increased customer lifetime value by accelerating digital commerce and providing a unified customer view to efficiently deliver personalized experiences. Adobe Creative Cloud, Document Cloud, and Experience Cloud bring together our design expertise with customer intelligence and dynamic content assembly to deliver experiences that get results. With a robust platform that’s powered by advanced science, a thriving community of partners and developers, and a culture that’s passionate about pushing the boundaries of what’s possible with our products, Adobe is changing the world through digital experiences.

For this event we’ll focus on Adobe Experience Cloud.

Find out more business.adobe.com

About Microsoft

Microsoft is the world's largest software maker. The company, founded by Bill Gates and Paul Allen in 1975, is best known for its software products, including Microsoft Windows operating systems, the Microsoft Office suite, and the Internet Explorer web browser.

Find out more www.microsoft.com

About Accenture

Accenture is a leading global professional services company that helps the world's leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale.

Find out more www.accenture.com

Virtual Event Benefits

Audience Interaction

Engage with a virtual live audience just as you would at a physical event and create meaningful conversations.

Interactive Live Polling

Keep engaged through interactive live polling and gamification tools.

Direct connections

Ask your questions face-to-face with the speakers via our leading stage technology.

Relationship building

Build stronger connections with leading executives that you will take with you through your career

Intelligent interaction

Interactive quizzes gamify your experience

Thought Leadership

Content and insight from industry experts when it matters most

Register to attend

Meet with fellow industry leaders and solve today’s greatest business challenges.

Thank you for your interest. One of the team will be in touch soon.

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