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Marketing

What Do AI Sentiment Analysis Algorithms Mean for Marketing?

AI sentiment analysis algorithms can finally unlock the power of unstructured data for marketers—but what effect will this have on privacy?
Article

Healthcare

Global Confidence in Healthcare Technology Advances Ahead of 2019

The healthcare technology industry is benefiting from a boost in global confidence as evidenced by major strides forward over the past year
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Marketing

Game changer: Immersive marketing within virtual worlds

Growth in computer games got the attention of tech giants, so should marketers get immersed themselves?
Article

Retail

Own goal: Retail, like sport, is making itself redundant

Struggling retailers can’t match online only sales, so we ask will sport soon follow their rocky lead with the arrival of new tech?
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Technology

CISO: The Toughest Job in the World?

Hackers only have to get it right once and CISOs are the ones taking the fallout. So, what can they do about it?
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Financial Services

Lemonade Insurance: There’s nothing sour about this digital transformation

How Lemonade Insurance is changing the industry by using artificial intelligence to sign up and make insurance claims
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Technology

iPhone X, security at face value

The iPhone X, changing mobile security with your face
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Marketing

Why AR, VR Is Giving Birth To The New Buzzword: The Experience Economy

Marketing Executives at our GDS CMO Summits tell us why the Experience Economy is replacing the Omnichannel buzz
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Marketing

Rising from the ashes: How reimagining mobile user experience saved the Motorola brand

When shattering the competition means building a smartphone that’s shatterproof…
Article

Technology

Customer Centricity vs Connectivity: Could IoT help end African Mobile Price Wars?

After years of mobile price wars, can African telcos finally give customers the connectivity they crave?
Article

Technology

Cyber-security – are humans the answer or the problem?

CTOs discuss unsupervised machine learning versus machine learning when it comes to cyber-attacks
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Technology

You gotta fight for your right to paaaarty / to be forgotten

Consumers will be presented with choices over sharing data. And that's likely to lead to less sharing.
Article

Marketing

Disrupting Your Own Marketing Plan: How Home Depot Got It Right

Speaking with former Home Depot CMO Trish Mueller at the GDS CMO Insight Summit about ditching the store's traditional marketing plan.
Article

Marketing

Data-Driven or Data-Dependent: How do we combat data hoarding?

Stop collecting and start analysing – is data dependency distracting us from listening to customers?
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Human Resources

Embracing our robot future: welcome to the workplace of tomorrow

With everyone from cab drivers to financial advisors to journalists seeing their roles outsourced to AI, what do tomorrow's jobs really look like?
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Technology

Renewables: Give the Customers What They Want

The local communities and states -- not the federal government -- will drive the change.
Article

Financial Services

Moore’s law of losers

Backing the big transformation bet is the only way to win says author and advisor Geoffrey Moore. Time to put all your eggs in one basket...
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Healthcare

Healthcare technology: drowning in buzzword soup

Cutting through the noise of a crowded technology landscape is critical to understanding the real benefits of IT for the healthcare sector.