Future-minded.
Value-driven.
Building What the Future Runs On.
A Meet the Boss community in partnership with AWS
“The initial wave of excitement and novelty around generative AI is evolving into an intentional focus on how to create value from these technologies.”
Bryce Hall – Associate Partner, McKinsey & Company.
GenAI changes everything for ISVs – except the fundamentals of building great products.
• The need to deliver real value, faster.
• The need for clarity in a fast-moving market.
• The need to learn from each other.
Welcome to GenAI Trailblazers, a community of ISV product leaders and innovators dedicated to exchanging ideas, promoting technical excellence, driving market leadership, and unlocking the full potential of GenAI technology.
Community Purpose.
Of data, automation, and demand
for AI-powered applications. Of opportunity and competition.
We don’t just want to keep up,
we want to get ahead.
Proven experts and the latest thinking on integration, accelerating adoption of GenAI services, co-innovation,
and market visibility.
We seek valuable information
and insights; we want cool heads,
not hot air.
Cyber-attacks, data security concerns, and regulatory compliance. We understand that building, winning, and keeping trust will be critical to our competitive advantage.
We represent the world’s
leading and most dynamic ISVs.
We connect quarterly, around shared topics of interest, to build relationships while exploring challenges.
Curated bi-weekly information sharing unlocks practical insights with measurable outcomes.
Our deep partnership with AWS provides case studies and platform expertise, ensuring early access to upcoming innovations and enabling our community to stay ahead of industry trends.
See the bigger picture.
Change the game.
Inspirational speakers, sharp perspectives and valuable discussions. A dynamic mix of collaborative sessions, unique access, and visionary keynotes.
The hottest topics in 90 minutes. Join five peers and our community moderator for a deep dive. Provocative, challenging, and incredibly valuable.
Deep insight from our community, exclusive interviews, opinion and analysis. Powerful information you will not find anywhere else.
Upcoming Events
Hala Madrid
September 16-17, 2026
Past Events
re:Treat
February 24-26, 2026
In-Person
Natural History Museum
Wednesday 17th September
In-Person
Game Day
Thursday 18th September
In-Person
In-Person
Virtual Roundtable 1-8
Online Event
AWS re:Invent
December 1-5
In-Person
Virtual roundtables 1-8
Take a digital deep dive into the hottest topics for our community. Over 90 minutes, join five peers for one provocative, challenging, and incredibly valuable conversation.
Hala
Mardid!
Two days of inspiration.
Created just for Trailblazers.
The challenges your business is facing are complex.
Our agenda is not.
The first meeting of GenAI Trailblazers will do two things:
Connect
With product leaders and innovators from the world’s leading and most dynamic ISVs.
Get ahead
With a dynamic mix of collaborative sessions, unique access, and visionary keynotes.
Stay ahead
With deep community insight and powerful information you won't find anywhere else.
Introduce the community.
Explore how ISVs are using GenAI to stand out, unlock new revenue streams, and deliver on customer demands.
GenAI: one technology, one million opportunities.
Our first assembly will discuss the tension between innovation and profitability, as well as the need for differentiation beyond “shallow” GenAI features.
We’ll examine trust, compliance, and ethics as key business enablers, explore the resource and talent realities of most ISVs, and uncover the power of ecosystems and partnerships in scaling impact.
This is how we ideate and build the products of tomorrow.
Speakers
Antonio Rodriguez
Principal SA Gen AI-Bedrock, AWS
Eynay Azaria
Chief Product Officer, Kaltura
Massimiliano Angelino
Principal SA AI/ML, AWS
Oren Katz
Head of EMEA ISV Customer Solutions Manager, AWS
Miguel Alava
EMEA ISV Sales Director, AWS
“No data, no AI, no progress.”
Dr. Werner Vogels - CTO, Amazon