Roundtable

Beyond Deployment: Building Self-Optimizing CX with AI

July 22, 2026 12:00 pm - 1:30 pm BST
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Data-driven.
People first.
Executive Engagement.

Enterprises are rapidly deploying AI across customer experience, from AI Agents and copilots to analytics, QA, and workforce optimization. Yet for many organizations, these initiatives remain fragmented, and the value often stalls after launch. Performance plateaus, operational complexity grows, and AI requires increasing manual effort to maintain.

This executive roundtable explores how leading enterprises
are designing self‑optimizing customer experience journeys, environments where AI systems continuously learn from real outcomes, improve performance over time, and scale without adding operational burden. Rather than focusing on individual tools, the discussion centers on how organizations unify data, connect AI Agents with intelligence and automation, and embed feedback loops that drive continuous improvement across CX operations.

Join Sprinklr and a select group of your peers as we explore
how organizations are building self-optimizing customer operations, combining governance, data, intelligence, and feedback loops to scale AI sustainably while improving both customer and business outcomes

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GDS Roundtable Environment with host, Jade
GDS Roundtable Environment with host, Ben

Speakers

Sean Brownell

Solutions Director, Strategic Accounts

Jon Ketley

Divisional Vice President, UK & Ireland

Discussion Topics

1

Explore how organizations are creating feedback loops that enable AI Agents, copilots, and automation to learn from real customer interactions and improve performance over time.

2

Discuss how enterprises are unifying data, integrating AI across CX operations, and establishing governance frameworks that support sustainable, enterprise-wide AI adoption.

3

Examine how leading organizations are reducing manual effort, improving operational efficiency, and scaling AI to enhance customer experiences while delivering measurable business value.

About Sprinklr

Sprinklr is a public, AI‑native enterprise software company founded in 2009 and headquartered in New York City. It provides the world’s most complete Unified Customer Experience Management (Unified‑CXM) platform, empowering global brands to deliver consistent, personalized, and efficient customer experiences across every touchpoint.

Why Attend

Closed door, tailored conversations to benchmark, share and get better equipped to solve complex transformation projects.

Experience shared learning

Meet industry leading like-minded executives tackling similar initiatives.

Benchmark with your industry peers

Discover and network to gain expertise and experience on how to best act and succeed.

Accelerate your projects

Accelerate in-depth face time with the world's leading tech companies pushing the boundaries to solve your challenges.

Register Interest
"Very engaging on the right topics and with the right people, I very much look forward to (attending more) in the future"
Alex Boehme, CTO, H&M Group
"Since the session I did have several of the attendees reach out to me. We were able to grow our networks, connect together, share experiences, and I look forward to continuing those dialogs into the future"
Jeffrey Johnson, Vice President, Chief Information Security Officer and Chief Security Officer, Siemens Health Affairs for North America
"A great mixture of good topics, great technology, very engaging and having some leading experts in the field being there"
Dr Brian Letort, Fellow & Chief Enterprise Architect, Northrop Grumman
"It's not a business of selling, it's a business of sharing. And so GDS helps create the environment to share with trust."
David Kidder, CEO & Co-Founder, Bionic
"The roundtables were really valuable sessions."
Mike Welna, Senior Information Security Director, Boys Town
"I made quite a few contacts that will be beneficial to me."
Margaret Bond, Director of Cyber Security, Numotion
"This is not your typical zoom. This is a lot more innovative. The look and feel is far more advanced than what I've seen before. "
Marty Sprinzen, Founder & CEO, Vantiq

Digital event benefits

Solve key challenges and ensure relevant discussions connect with outcomes efficiently and at pace.

Meet

Access to industry leading like-minded executives tackling similar initiatives

Discover

Collaborate and network to gain expertise and experience on how to best act and succeed

Accelerate

In-depth face time with the world’s leading tech companies pushing the boundaries to solve your challenges

Apply to attend

Thank you for your interest. One of the team will be in touch soon.