Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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Operations
Article

Psychological Safety in the Innovation Process

Julia Belle
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CX
Article

The Next Level of CX:Being Unique, Relevant and Creating a Seamless Journey

How are you delivering proactive customer service, implementing technology to assist, and driving customer loyalty?
Tim Cassidy
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Leadership
Podcast

Public speaking: Tips for perfecting your in person and virtual presenting skills

Strategy for Breakfast:
This week we’re speaking to Brenden Kumarasamy, the founder and president of Master Talk
Find out more
IT
Article

Why Transformation Requires Companies to Rethink Security

Kelley Iuele
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Sales
Article

The New Normal:Sales Edition

Colin Cosell
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IT
Article

Cyber Insurance: Why companies need it now more than ever

As cyberattacks become more sophisticated, companies are increasingly turning to cyber insurance to help mitigate the financial fallout from a breach.
Michelle Brown
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CX
Article

Why Financial Service Companies need to Humanize their Customer Engagement 

How can you transform and scale your customer experience – leveraging technology to predict and adapt to individual customer needs?
Stephanie Garey
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Marketing
Article

The Great Data Giveaway: The Death of Cookies and Why Customers’ Attitudes Are Changing

Cookies are dying, laws are being passed and consumers are increasingly saying no to giving you their data – but what are brands and marketers doing a
Alex Wood
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Marketing
Article

Why Marketers Should Stop Using the Term “Consumer”

How changing the way we view ourselves can help sustainability efforts
Kelley Iuele
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