GDS Group, a global B2B solution provider of insight, pipeline, content and production delivered through its virtual experience platform appoints Evelyn Truter as the company’s new Chief Marketing Officer.
In her new role, Evelyn will be leading the global marketing, sales operations and web development teams at a pivotal moment in its growth and transformation journey.
With over 25 years of experience in the tech industry, Evelyn is an accomplished marketer, with a proven track record of building business ideas with impact across high-performing sales and marketing teams. More recently, leading a field marketing team at Xerox across the EMEA region.
Adding to her wealth of expertise, Evelyn holds a degree in Economic & Social History from the University of Bristol and a Diploma in Business & Finance. She is also an elected member of The Worshipful Company of Marketors.
Evelyn is passionate about adopting a customer-centric approach through aligning people, insights and technology to deliver a seamless end-to-end customer experience.
“GDS for me brought together three things that I love about work: connecting people, sharing insights, and disruptive technology. Combine these with the ambitious plans that GDS has, and I was hooked. As CMO, my main aim is to build tight relationships between sales, operations, insights and marketing to deliver a performance marketing culture which focusses on customer success to drive our success – which is crucial to everything.”
Evelyn, CMO of GDS Group
Evelyn joins GDS Group following a period of immense growth for the company. With her appointment as CMO, the company is dedicated to continuing this growth both for itself and its partners.
“I am thrilled to welcome Evelyn to the senior leadership team, her performance marketing expertise will help shape the future of the GDS Group brand during an immensely exciting time of change and opportunity. Evelyn’s insight-led approach is undoubtedly the right fit for GDS, and I am excited to see the impact she will have across the business.”
Charles Oakley, CEO of GDS Group
About GDS Group
GDS Group is a global B2B solution provider of insight, content, pipeline growth and production services delivered through our virtual platforms and face-to-face experiences.
This is built upon our thirty years of expertise, connecting c-suite executives with real-life, real-time human interactions to help solve their shared challenges and accelerate projects.
Being a technology pioneer and marketing services provider, we produce unique immersive experiences and create unparalleled access to industry thought leadership to enable transformation within their organisations.
Trusted by the world’s leading brands, our mission is to be our client’s pipeline partner by bringing business solutions and targeted audiences together, within dynamic environments, so together we outpace the speed of change.