The future of advertising and marketing in an ever-changing landscape
IN-PERSON EVENT
Dinner Location: Sweetbriar
How can organizations define their strategies in the face of third-party cookie deprecation and the need for multi-channel attribution?
Welcome to this Meet the Boss event in partnership with AdRoll.
The advertising landscape is shifting in 2024. Between third-party cookie deprecation and emerging marketing channels, like CTV, finding trusted technology partners will be more important than ever.
While full-funnel strategies remain king, how marketers can effectively evolve and execute those strategies will shift. But what does this entail, exactly, and where should marketers start?
We look forward to hearing your thoughts and providing you with discussion topics to encourage interesting and insightful dialogue.
Bon Appetit!
Discussion topics
Third-Party cookie deprecation
The future of advertising and marketing
The need for multi-channel attribution and the most effective models
Speakers
Vibhor Kapoor
Event Agenda
6:30 pm - 7:00 pm
Arrivals, welcome drinks, and networking
7:00 pm - 7:30 pm
Event welcome and introductions
7:30 pm - 9:15 pm
Table discussions and three-course dinner
9:15 pm - 9:30 pm
Event Wrap Up
Why Attend
Experience shared learning
Meet industry leading like-minded executives tackling similar initiatives.
Benchmark with your industry peers
Discover and network to gain expertise and experience on how to best act and succeed.
Accelerate your projects
Accelerate In-depth face time with the world’s leading organizations pushing the boundaries to solve your challenges.
An engaged experience
An expert host facilitates conversations, with live polling, Q&As, and gamification to ensure focused conversation.
Discover next-level ideas
Ensure project success with access to industry experts and cutting edge thought leadership.
De-risk new projects
Gain a range of insights from peers and technical experts who are current with emerging business trends.
About AdRoll
AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 140,000 brands since 2006. AdRoll is a division of NextRoll, Inc.
Apply to attend
Thank you for your interest. One of the team will be in touch soon.
Frequently asked questions
An In-person Experience from GDS Group quite literally brings strategic value to the table. Typically, 3-hours of building meaningful connections and shared learning by meeting industry-leading, like-minded executives tackling similar initiatives.
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