The spot market has long been viewed as a reactive solution. However, in today’s dynamic logistics landscape, that perception is changing. Forward-thinking organizations are reframing the spot market as a core lever for agility, enabling them to respond quickly to shifting demand and pricing conditions. But how can companies build the right balance between contract and spot freight to achieve both stability and flexibility?

As technology reshapes every aspect of freight management, data and AI are becoming essential tools for gaining real-time visibility and driving smarter procurement decisions. From predictive pricing models to automated load matching, digital tools are helping logistics leaders reduce manual effort, mitigate volatility, and optimize their total freight spend.

This roundtable will explore how shippers, brokers, and logistics providers are rethinking their freight strategies by moving beyond traditional contracts toward a more dynamic, technology-driven mix. Together, we’ll examine how to improve operational efficiency, build resilience, and align teams on a strategy that delivers both performance and predictability in an unpredictable market.

About Trimble Dedicated to the world’s tomorrow, Trimble is a technology company delivering solutions that enable our customers to work in new ways to measure, build, grow and move goods for a better quality of life. Core technologies in positioning, modeling, connectivity and data analytics connect the digital and physical worlds to improve productivity, quality, safety, transparency and sustainability. From purpose-built products and enterprise lifecycle solutions to industry cloud services, Trimble is transforming critical industries such as construction, geospatial, agriculture
and transportation to power an interconnected world of work.