Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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Technology
Article

Responsible use of AI is not just a nice to have – it’s essential

Delve into the ethical implications and transformative potential of AI integration and the human-AI partnership.
Emma Daniels
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IT
Article

Wrestling with data: How WWE built a data-driven empire

Best known for its superstar wrestlers and all-action entertainment, WWE has – quietly but surely – established itself as a true sports data and analy
Alex Wood
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Marketing
Podcast

The marketplace revolution: Why brands must embrace multiple online platforms

GDS Group spoke with Jorrit Steinz, the CEO and founder of Channel Engine, who gave us his insight into the marketplace revolution.
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Marketing
Article

Put your money where your mollusk is: How SpongeBob SquarePants is cleaning up ocean plastic

Learn how Paramount and SpongeBob SquarePants are leading the charge in a successful campaign to tackle ocean plastic and promote sustainability.
Jade Gamlin
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Healthcare
Article

Transforming Healthcare: Balancing human touch and technological advances

Discover how transformation is sweeping across the healthcare sector and more and more processes are digitalized in the industry.
Kelley Iuele
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Data
Article

How Louis Vuitton is navigating the privacy revolution

Customer data is king in the world of white glove shopping experiences. So how do luxury brands continue to compete in an increasingly complex privacy
Ben Thompson
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Security
Article

Win from within: growing exceptional security professionals

Learnings from Jay Wiley at the GDS North America security summit
Colin Cosell
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Digital
Podcast

Transformations: Ready or not?

GDSGroup’s Ben Thompson spoke with Julie Roehm, a global business and transformation expert, former CMO and CXO and a public + private board director.
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CX
Article

Who is the customer of the future?

Discover tomorrow’s trends in CX and marketing with learnings from the recent GDS CX Innovation summit.
Julia Belle
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