Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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CX
Article

Take CX to the Next Level: I See it, I Want it!

Why Marketing and CX teams need to combine forces to improve organizational growth.
Kristina Cartwright
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CX
Article

Always Put the Customer… Second?

Focusing on EX to Level Up CX
Kelley Iuele
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CX
Article

Elevating your CX with new tech

In the age of the customer, experience reigns supreme. So how do brands take their CX efforts to the next level?
Ben Thompson
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CX
Article

From Notifications to Enhanced Communications

Create new digital communications interactions by turning notifications and transactions into meaningful conversations and to stay ahead of the curve.
Kristina Cartwright
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CX
Article

Customer Experience – The Trends of 2022 & Beyond

Create new digital communications interactions by turning notifications and transactions into meaningful conversations and to stay ahead of the curve.
Balve Bains
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CX
Article

Instant Gratification – When Self-Help Is the Best Help

How to give digital-first customers what they want, when they want it without creating friction points.
Alex Wood
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CX
Article

Transforming CX for the Millennial and Gen Z Buyer

The Future of CX - How to connect, engage and convert the Millennial and Gen Z consumer.
Kristina Cartwright
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CX
Article

Revolutionizing the Patient Experience and Accelerating Consumer Centric Care

How are you creating a more patient centric approach and redefining how healthcare is delivered in the future?
Tim Cassidy
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CX
Article

Delighting Your Customers Through Seamless Omnichannel Experiences

Engaging customers through multiple channels is now the norm for businesses in this digital first world.
Michelle Brown
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