How can you adapt to changing market demands and conditions and innovate faster than your competitors?
The product failure rate is high. Estimates are that between 60-90% of new products fail, and that many new features see low adoption by users. That high failure rate is often due to a lack of focus on the customer.
Leading organizations are embracing customer-centricity. It is a mindset that puts the pains, needs, and desires of customers at the heart of product development. It is also the user-focused practices, habits, processes, and systems that result from and support this mindset.
To ensure that your product team is truly customer-centric, your customers must be a persistent, visible, and respected presence at every stage of the product process — from research and discovery to strategy and roadmapping.
Join Productboard and a select group of like-minded peers as we discuss challenges, and key practices to adopt a customer centric mindset that aligns your product organization and meets business goals.
Event host
Srinivas Krishnamurti
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Collaborate and network to gain expertise and experience on how to best act and succeed
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In-depth face time with the world’s leading tech companies pushing the boundaries to solve your challenges
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In short, yes. However, please be aware that the majority of our events are for senior business leaders from the world’s leading organizations. You can of course always browse our content for free and engage on social media, as well as recommend your peers.