Our working life is changing permanently - but what does that mean for sales?

The changed requirements for sales are accompanied by changed working methods. But change is nothing new for sales professionals - from telesales to social selling, they have repeatedly proven how quickly they can adapt to new customer needs. However, the rapid transformation of the past two years keeps even experienced sales professionals on their toes.

With the help of new digital possibilities, customers are not only changing where they work, they are also shopping in a completely different way. Further to this, the increasing willingness of employees to change jobs has become a struggle. In fact, 82% of salespeople say a deal was delayed or even lost because a prospect left the target company.

So, which working methods work today? Which procedures will customers still appreciate tomorrow? And what of this turns out to be suitable for everyday use in sales?

Join LinkedIn and a select group of your sales industry peers to discuss your challenges, the latest solutions and future trends in this Meet the Boss virtual roundtable.

LinkedIn Marketing Solutions makes relationship-based selling easy by helping you connect with the right people:

Empower your sellers with the tools they need to master virtual selling, integrate with CRM to capture activities and free up time for selling.

Strengthen customer relationships by using LinkedIn’s network to multi-thread across the organisation. Uncover opportunities and identify relationships at risk with insights on decision makers.

Acquire new opportunities using Sales Navigator prospect and company updates. Quickly ascertain buyer interest based on their engagement activity, and identify commonalities to build rapport before reaching out.