SecureWorks positions
itself as a trusted advisor 

Stories - IT
20th June 2023

 

 

Experience type: 

Company size (employee headcount): 1,000-4,999 

Industry: IT/Security 

Outcomes 

  • Trusted advisor – positioned their organisation as a trusted advisor

About the company 

Secureworks is focused on cybersecurity, offering managed threat protection, detection and response.  

Situation  

SecureWorks started their journey in 2021. Their previous events lacked interaction and so they sought a more engaging experience for their audience. 

Challenge   

Delivering cybersecurity content in an informative yet engaging and interactive manner to position themselves as a trusted advisor within their industry. 

Result  

  • Following the success of hosting their annual user conference in the GDS Studios in Bristol, SecureWorks has signed up to a further 2 Showcases, 4 Summits and 11 Roundtables.  

Attendee feedback quote  

“Very well organised and great platform. A lot of exciting insights have been shared by the SecureWorks team. Something I am taking away is monitoring the dark web incidences and the automatic responses. I would like to follow up with the SecureWorks team to find out more about their solution offering and to have a discovery call.”

“This roundtable was very helpful. It’s really quite an interesting format. I enjoyed and learnt a lot hearing different perspectives. All of the topics were relevant to me. My main takeaway was ensuring the cyber elements are implemented, it will make me more thoughtful on specs we do in the buildings. Rafe was very knowledgeable, he works in the research department, I found his contributions educational. I would like a 1:1 doubling down on the roundtable topics as they specifically relate to my industry.”


 

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