Aligning priorities to optimise efficiency

On 29 June – 1 July 2020 at the Royal Turnberry Hotel, Ayrshire in Scotland, the ninth edition of our RevGen Insight Summit will bring together senior sales and revenue business leaders from across the continent to tackle current industry challenges.

Key themes under discussion include; the need to transform sales and marketing in the buyer’s economy, nurturing a positive sales culture to drive productivity, governing the borders between sales and marketing to align priorities, defining the value of sales enablement for your organisation, harnessing the power of AI/ML and deriving meaning from your metrics to translate success.

From case studies that lift the lid on operations inside best-in-class organisations, to workshops and collaborative sessions that focus on real challenges and future technology innovations, to one-to-one meetings with industry peers offering practical advice tailored to your specific needs, the summit provides you with everything you need to implement your key projects more effectively.

Our Approach

Every GDS Summit has one stated aim: to help attending executives implement their key projects more effectively. We do this by developing an in-depth understanding of those executives' project needs, the business outcomes they want to achieve, and the challenges they face in terms of hitting those goals.

Who Attends

Our summits are designed for executives looking to take their business to the next level – from market-leading brands to disruptive new entrants. As such, we’ve worked with some of the world’s best-loved and most forward-thinking businesses.
Apply to attend

Attendees Include

The upcoming summit will welcome executives from some of the world's biggest and most recognisable firms - as well as the most forward-thinking - as they look to address their project challenges.
Image of Behdad Banian
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Behdad Banian
CMO Emerging Tech & New Business
Ericsson
Image of Brian Young
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Brian Young
Chief Commercial Officer
Johnson Controls
Image of Robert Gaag
Logo of Lufthansa
Robert Gaag
VP Corporate Sales EMEA
Lufthansa
Image of Jordi Vila
Logo of Nissan
Jordi Vila
VP Sales Operations Europe
Nissan
Image of Soren Marklund
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Soren Marklund
Global VP, Head of Customer Support Strategy Sales
Ericsson
Image of Laurent Saada
Logo of Straumann
Laurent Saada
VP Global Sales Excellence
Straumann
Image of Kolja Eikelmann
Logo of PPG INDUSTRIES
Kolja Eikelmann
CMO
PPG INDUSTRIES
Image of Frank Taaning Grundholm
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Frank Taaning Grundholm
VP Global HVACR Sales
ABB
Image of Marc Schäfer
Logo of Rabobank
Marc Schäfer
Chief Commercial Officer
Rabobank
Image of John Alfrink
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John Alfrink
VP Sales
Thales
Image of Nick Malone
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Nick Malone
SVP EMEA South
SAP
Image of Pradipto Basu
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Pradipto Basu
Vice President, Digital
Cognizant

6 Challenges in Revenue Generation

Our summit is focused on solving your strategic challenges
  • Transforming sales and marketing in a buyer’s economy
  • Nurturing a positive sales culture to drive productivity
  • Governing the borders between sales and marketing to align priorities
  • Defining what sales enablement means for your organisation and how it can optimise your sales operations
  • Harnessing the power of data and analytics to tap into the value of AI/ML
  • Deriving meaning from your metrics and translating the success of investments
Apply to attend

Summit Schedule

Day 1
Day 2
Day 3
Monday June 29, 2020
Registration
12:00pm - 6:00pm
Welcome remarks
1:45pm - 2:00pm

Our Master of Ceremonies will kick off the summit with a welcome brief and orientation session, giving you all the information you need to maximise your summit experience.

Interview
2:00pm - 2:30pm
Being the voice of the customer: confessions of a CCO
headshot of James Leese
James Leese
Chief Customer Officer - Cox Automotive

The Chief Customer Officer (CCO) is one of the newer additions to the C-suite and upon its emergence back in the early 2000s, many believed it would not stand the test of time. Today, however, it remains increasingly common.

  • How does this role, as the voice of the customer on the board, help to align sales functions with the wider enterprise strategy?
  • What advantages does this bring?
  • How do you achieve a realistic portrayal of the customer’s voice and integrate this into your sales strategy?
  • What are the challenges faced when introducing this role to your organisational structure?
Panel Discussion Track 1
2:30pm - 3:10pm
The perspective of 4-5 industry experts into a key challenge or point of focus in the industry currently.
The death of the salesman and the birth of the trusted advisor
headshot of Eric van Antwerpen
Eric van Antwerpen
VP and GM Global Sales - Manpower Group
headshot of Robert Franz
Robert Franz
Chief Sales Officer - Heidelberger Druckmaschinen AG
headshot of Douglas James Rankin
Douglas James Rankin
Vice President of Outdoor Wireless Sales - CommScope
headshot of Dan Martensson
Dan Martensson
VP Global Enterprise Sales & Regional Marketing - Ingenico Group

There are multiple factors bringing about the evolution of the sales role; the emergence of a buyer’s economy, the proliferation of sales tech increasing the scope of sales reps etc.

  • How must the sales function adapt to account for change in an increasingly complex and disruptive environment?
  • How do we leave traditional sales tactics behind and become trusted advisors to our clients?
  • How can you drive this change in culture?
  • To what extent will the ability to preempt customer needs determine success?
Roundtable Track 1
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Transforming sales and marketing in a buyer's economy
headshot of Nick Boyer
Nick Boyer
Director of Strategic Consulting - PROS

Consumers continue to have increased access to information in today’s world, changing the way that they make decisions.

  • How does the educated consumer necessitate changes to pipeline management and the way you approach prospects in general?
  • In what way does personalisation increase both sales and spend?
  • Are there any specific channels that are more useful in overcoming this challenge?
  • How can emerging sales tech give sellers more time to build relationships and become trusted advisors to their clients?
  • What is the impact of self-serve channels on sellers and how does it help them to invest more time in high value interactions with their clients?
Roundtable Track 2
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Nurturing a positive sales culture to drive productivity
headshot of Raghavendra Rao Krishnamurthy
Raghavendra Rao Krishnamurthy
COO - Robert Bosch Technical and Business Solutions GmbH

Your sales culture, the attitudes, values and habits that characterise your team, is not as measurable as other indicators of productivity, such as call figures, but that does not mean that it is not equally important.

  • How do you develop leadership strategies that inspire passion and productivity and engender a positive sales culture to create high performance teams?
  • How can sales leaders effectively communicate how sellers’ individual actions contribute to long-term company goals?
  • How do you extend your sales culture beyond the sales floor to ensure revenue is not the sole responsibility of your sales reps?
  • Do we need to rethink individual commission incentives and explore hunting techniques that alleviate the ‘lone wolf’ mindset?
  • What is the relationship between a positive sales culture and the wellbeing of sales reps?
Roundtable Track 3
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Governing the borders between sales and marketing to align priorities
headshot of Robert Franz
Robert Franz
Chief Sales Officer - Heidelberger Druckmaschinen AG

With the adoption of sales technology helping sellers to scale their outreach, it is increasingly difficult to draw the line between where marketing finishes and sales begins.

  • How can marketeers extract the most value possible from the customer data collected by your sales function?
  • How much money are you wasting on the misalignment of sales and marketing?
  • How can you bring these two functions into alignment to achieve the most efficient operational process?
Roundtable Track 4
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Defining what sales enablement means for your organisation and how it can optimise your sales operations

Your sales culture, the attitudes, values and habits that characterise your team, is not as measurable as other indicators of productivity, such as call figures, but that does not mean that it is not equally important.

  • How do you develop leadership strategies that inspire passion and productivity and engender a positive sales culture to create high performance teams?
  • How can sales leaders effectively communicate how sellers’ individual actions contribute to long-term company goals?
  • How do you extend your sales culture beyond the sales floor to ensure revenue is not the sole responsibility of your sales reps?
  • Do we need to rethink individual commission incentives and explore hunting techniques that alleviate the ‘lone wolf’ mindset?
  • What is the relationship between a positive sales culture and the wellbeing of sales reps?
Roundtable Track 5
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Harnessing the power of data and analytics to tap into the value of AI/ML
headshot of Jeevantika Lingalwar
Jeevantika Lingalwar
CTO - Primeline Group
headshot of John Patrick Shaw
John Patrick Shaw
CIO - Primeline Group

In the modern consumer landscape, a deep understanding of your target market reigns supreme, which is why organisations need to embrace sophisticated sales strategies that include AI/ML to keep their edge on the competition.

  • How can the use of data alongside AI/ML sales tech help to uncover strategic insights to improve lead generation, pipeline management, forecasting etc.?
  • How do you assess when and where to make the right investments in AI/ML for your sales and marketing teams?
  • Without access to good quality data, AI/ML algorithms cannot learn and provide accurate insights to optimise performance. What are the sales and marketing data quality issues you need to consider?
  • How can automation alleviate CRM data entry issues and the challenges they bring?
  • How can implementing AI/ML tackle cultural challenges?
  • How will implementation necessitate reskilling and what does this look like?

 

Roundtable Track 6
Session 1 - Challenges
3:15pm - 4:15pm
It’s all about identifying your challenges. What are the key questions that keep you up at night? What solutions are you looking for? Find common ground.
Deriving meaning from your metrics and translating the success of investments
headshot of Alex Suciu
Alex Suciu
Global VP SRM - Mars

In order to secure funding and organisational buy-in from the board, it is important to track the right metrics that can reveal the impact and success of your sales and marketing investments.

  • How can you understand which metrics are the most effective to track within your organisation?
  • How do you effectively communicate interim metrics, defining short-term KPIs, mid-term success and long-term goals?
  • How do you achieve clarity on what is really impacting and influencing those metrics?
  • Is revenue always the most accurate indicator of success?
  • How effective are Return on Experience (ROE) and Return on Operations (ROO) for measuring success?
Workshop
4:20pm - 5:00pm
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
The transformation of the B2B buyer's journey

The B2B buyer’s journey has evolved in the last few years, with buyers revisiting all steps in their process at least once before completing a purchase. Sales leaders are often still tracking deals using discrete stages in a linear process. This disconnect compromises pipeline analytics and forecasts, leaving sales managers without enough quality information to accurately identify risk.

  • How can sales leaders provide sellers with an efficient method for navigating the buyer’s nonlinear buying journey, which nowadays resembles more of a maze than a path?
  • Is the funnel dead?
Workshop
5:05pm - 5:45pm
The missing link to ROI: sales enablement
headshot of Jim Preston
Jim Preston
VP Sales EMEA - Showpad

B2B organisations still struggle to increase the productivity level of their sales organisation, even with major investments in marketing automation and CRM solutions. Sellers struggle to articulate unique value to their prospects and the business has very little insights into the engagements their sales organisation has with them. Successful businesses are now embracing new solutions that give clarity into buyer engagement and, at the same time, provide the ROI that marketing automation and CRM solutions alone cannot. In this session, Showpad experts will outline how sales enablement technologies drive revenue, decrease costs and increase ROI, ultimately driving the profitability that matters most to the executive team and shareholders. Attendees will leave with a better understanding of the role sales enablement plays in an orgnaisation and how it drives the bottom line.

Attendee downtime
5:45pm - 6:30pm
Networking drinks
6:30pm - 7:30pm
Gala dinner
7:30pm - 10:00pm

The entire summit attendance comes together for our grand Gala Dinner. Have a well-earned drink, chat with industry peers, enjoy some good food and look forward to our Keyonote speaker!

Keynote
8:00pm - 8:30pm
Our Keynote speaker will be addressing the entirety of summit attendees. They will be going sharing their experience and the real truths of tackling a challenge that is shaping the industry.
Keeping the end in mind: the journey to increased sales efficiency and effectiveness via internal digitalisation
headshot of Oliver Lawrenz
Oliver Lawrenz
Group VP Sales & Marketing - ABB

In 2016 ABB started several transformation programmes in the area of customer orientation and digitalisation. All customer related processes were optimised, including a global salesforce.com implementation in the fields of sales management, pipeline management, marketing automation and field service. An additional project in sales planning provided consistent data in the areas of forecasting, especially for sales targets. Learn how ABB structured their data collection points to serve as an input for a go-to-market model, portfolio management and sales planning, resulting in meaningful, accepted, trusted and actionable targets.

  • In what way are these programmes an important pre-requisite not only for sales performance management, scorecards and incentives, but also for machine learning and clustering for sales coaching and enablement, e.g. next best actions?
Tuesday June 30, 2020
Breakfast
7:00am - 7:50am

Please come down and join us for breakfast and prepare for a day of workshops, keynotes, debates and panels.

Welcome remarks
7:50am - 8:00am

Our Master of Ceremonies will brief you into the day 2 program to make sure you are in the right place at the right time.

Panel Discussion
8:00am - 8:30am
The perspectives of 4-5 industry experts into one of the key challenges we're all facing today. This will be moderated to create a session of different perspectives, opinions and tangible takeaways of how our panelists are tackling them.
Purpose and wellbeing: incentivising the modern salesforce
headshot of Kit Kyte
Kit Kyte
VP Global Head of Sales - Genpact
headshot of Ciaran Avitabile
Ciaran Avitabile
VP Sales - Veeva Systems
headshot of Tara Rule
Tara Rule
Commercial Sales Director, Consumer & Business, EMEA - Adobe

High turnover rates and high instances of stress-related mental health issues are two reasons why many are calling for a dramatic shift in sales culture and management.

  • To what extent are commission-based incentives responsible for these issues?
  • Can team-based compensation plans or hunting techniques that alleviate the ‘lone wolf’ mindset encourage a positive sales culture within your organisation?
  • How does the demographic of your salesforce influence your decisions?
Keynote
8:30am - 9:00am
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
Bugs bunny, margaritas and the magic of crowdsourcing
headshot of Dave MacLeod
Dave MacLeod
CEO - Thoughtexchange

Employee and customer crowdsourcing is emerging as a core competency for change management in organisations around the world. In this interactive session we will meet Bugs and Elmer, discuss margaritas, ponder crowd wisdom and beta test cutting edge crowdsourcing software. Sound like fun? We think so too.

Oxford Style Debate and Live Polling
9:00am - 9:40am
One Topic. Two experts. Two opinions. You'll get the chance to vote on where you stand before the session starts. We'll then hear from our two experts, to see if they can sway your opinion when you participate in the closing vote.
Do individual commission-based incentives lead to dysfunctional sales teams?
headshot of Richard Lane
Richard Lane
Co-Founder & CEO - durhamlane
headshot of Igor Posocco
Igor Posocco
European Director of Sales Development - CNH Industrial

Criticisms of commission structures span from their reported negative effects on employee mental health and wellbeing, its relationship to high turnover in sales teams and unintended side effects such as a lack of teamwork and overly aggressive selling that decrease productivity.

  • Commission structures are the go-to method for incentivising a salesforce but are they really the best way to drive revenue and motivate sales reps?
  • Do commission-based incentives lead to dysfunctional sales teams?
Coffee and networking break Track 1
9:40am - 10:00am

Take a break and refuel whilst networking and socialising with your peers.

Case Study Track 2
10:00am - 10:40am
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
3 stars or less and you're out: surviving in the experience economy
headshot of Emmanuel Obadia
Emmanuel Obadia
VP Marketing - Oracle

In the experience economy, the importance of leveraging customer experience as a core competitive advantage cannot be overstated. Join Emmanuel Obadia to hear Oracle’s journey to achieving this; where they started, where they are today and where they’re heading.

  • What are the main challenges companies face in successfully leveraging CX?
  • What is the importance of account-based marketing (ABM) is differentiating yourself?
  • To what extent will granularity in the data you utilise determine success?
Workshop
10:45am - 11:25am
An industry expert will lead an interactive workshop tackling common challenges and scenarios, engaging the audience to confront the issues and discuss ideas. What will your proposed solutions be?
Emerging trends: revenue enablement
headshot of Melody Astley
Melody Astley
SVP Sales - Finlistics

In an increasing amount of business models, revenue is being generated at the crossroads of marketing, sales and customer success.

  • Successful sales enablement will consider the entire customer journey but does a new title geared toward internal growth really guarantee outstanding customer experience?
  • What are the benefits and drawbacks of onboarding a Chief Revenue Officer (CRO) and where can they sit within a B2B organisation to most optimally drive revenue generation – sales, marketing, account portfolio management, business development, operations or a mixed bag?
Keynote
11:30pm - 12:00pm
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
Demystifying sales enablement: what is it, why it matters and how to do it right

Successful sales enablement programmes have proven to have an explosive impact on sales success and growth, with the percentage of reps achieving quota improving by 22.7% according to CSO Insights.

  • What does a sales enablement programme that improves your bottom line look like for your organisation?
  • How do you strike a balance between tools and training, taking a holistic approach to consider careful collection, implementation and delivery?
  • How do you build metrics to showcase the success of these investments?
Networking lunch
12:00pm - 1:15pm

Join us for a sit-down lunch, and a chance to catch up on emails and get ready for the afternoon.

Roundtable
Session 2 - Discovery
1:15pm - 2:30pm
Learning and sharing with your group. What are the solutions? Are they readily available? What path are you going to take?
Drill down roundtables

1. Transforming sales and marketing in a buyer’s economy

2. Nurturing a positive sales culture to drive productivity

3. Governing the borders between sales and marketing to align priorities

4. Defining what sales enablement means for your organisation and how it can optimise your sales operations

5. Harnessing the power of data and analytics to tap into the value of AI/ML to gain competitive advantage

6. Deriving meaning from your metrics and translating the success of investments

Workshop
2:35pm - 3:15pm
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
Organising the funnel and aligning priorities: the value of prioritisation in big organisations
headshot of Robert Gaag
Robert Gaag
VP Corporate Sales EMEA - Lufthansa

The benefits of ‘fishing with spears’ rather than ‘nets’ is well documented, with one ITSMA study reporting 60% of marketers seeing a revenue increase of at least 10% within a year. In larger organisations it is often a challenge to bring everybody on board a prosperous holistic customer relationship interface. Lufthansa Technik is a provider of a wide range of maintenance services for commercial airlines.

  • How can you prioritise diverging interest in your own organisation and find a proper setup towards the customer?
  • How do you deal with restricted capacities ensuring long term customer relations but short term yield optimisation?
Panel Discussion
3:20pm - 4:00pm
The perspectives of 4-5 industry experts into one of the key challenges we're all facing today. This will be moderated to create a session of different perspectives, opinions and tangible takeaways of how our panelists are tackling them.
From 'lead generation' to 'demand generation': a shift in the traditional sales and marketing mindset
headshot of Richard Lane
Richard Lane
Co-Founder & CEO - durhamlane
headshot of Maurice Janssen Duijghuijsen
Maurice Janssen Duijghuijsen
VP Sales Internet of Things & Data Driven Solutions  - KPN
headshot of Amanda Walsh
Amanda Walsh
Global Director Enterprise Organisation - Konica Minolta

Lead generation is the biggest driver of sales growth for every business but it can also be the most challenging and time-consuming part of the sales process.

  • With this in mind, how do you assess whether sales outsourcing is a good fit for your organisation?
  • How can you integrate sales and marketing functions to harmonise lead generation processes and create demand generation excellence?
Coffee and networking break
4:00pm - 4:15pm

Take a break and refuel whilst networking and socialising with your peers.

Keynote
4:15pm - 4:45pm
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
Reimagining ROI to enable meaningful conversations with sales
headshot of Sebastien Imbert
Sebastien Imbert
Chief Digital Marketing Officer - France - Microsoft

It is notoriously difficult to measure ROI for marketing innovations and the challenge is further complicated by increasingly connected sales and marketing functions.

  • How do you build a marketing engagement index that allows you to have more meaningful conversations with your sales teams?
  • How and why have Microsoft transformed their marketing function to align sales and marketing priorities and resolve previously concealed issues with priority accounts?
Implementation Session
4:45pm - 5:15pm
Our delegation comes together at the end of a full day of content, networking and discussions for quick fire working groups aimed at producing 'out of the box' solutions to frequently cited tech landing problems
headshot of Raghavendra Rao Krishnamurthy
Raghavendra Rao Krishnamurthy
COO - Robert Bosch Technical and Business Solutions GmbH
headshot of Robert Franz
Robert Franz
Chief Sales Officer - Heidelberger Druckmaschinen AG

Our Master of Ceremonies will lead this fun session which uses quick fire working groups, led by some of our Roundtable Moderators, to produce ‘out of the box’ solutions to the most commonly cited tech landing problems faced by executives across our entire portfolio of summits.

Start the session by choosing which of these 4 challenges you would like to drill down into:

  1. A change-resisting culture: how do I tackle a change resistant culture?
  2. Limited sharing and collaboration: how do I get people to share and learn?
  3. The talent gap: do I have the right people and how do I skill them up?
  4. Change isn’t easy: ground up or top down? What’s the best way to get traction?

The delegation will then break out into 15-minute working groups in an attempt to come up with the most ‘out of the box’ solutions before inviting the moderators to the stage to present their findings. There may even be a prize for the most unconventional idea!

Attendee downtime
4:45pm - 6:45pm

A needed break after a content filled day. Please use this time as you wish prior to joining us for our night 2 seated dinner.

Networking drinks
6:45pm - 7:30pm

A casual setting to network and meet the rest of the attendees and discuss relevant topics at your leisure.

Dinner and entertainment
7:30pm - 10:00pm

Join us for our night two dinner and entertainment, which will be in a casual and inviting setting.

Wednesday July 1, 2020
Breakfast
7:00 am - 7:50 am

Please come down and join us for breakfast and prepare for a day of workshops, keynotes, debates and panels.

Welcome remarks
7:50 am - 8:00 am

Our Master of Ceremonies will brief you into the day 3 program to make sure you are in the right place at the right time.

Interview
8:00 am - 8:30 am
A one-on-one interview diving into the details of how to prepare yourself for the realities of one of the industry's top challenges
Sales and marketing: a match made in heaven?
headshot of Emmanuel Obadia
Emmanuel Obadia
VP Marketing - Oracle

Failure to align sales and marketing teams is leading to wasted budget and resources, with the majority of MQLs never converting to a sale and a huge amount of content being squandered. The importance of these missed opportunities is shown in a Sirius Decisions study which found that companies that align sales and marketing teams achieve 24% faster growth rates.

  • How can you combine sales and marketing to more easily track results and drive revenue?
  • In what way is this shift being driven by the proliferation of sales automation and martech?
Workshop
8:35 am - 9:15 am
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
Starting a creative revolution: redefining leadership
headshot of Pablo Ramos
Pablo Ramos
Director of Sales - UPS

Growth stagnates when internal processes fail to evolve and react to emerging challenges.

  • How do you engage middle management to enable a continuous improvement process?
  • In what way can redefining leadership in this way reduce administrative workloads and no value-adding activities for sellers, eliminating tasks or implementing tools that will increase customer facing time?
Workshop
9:20 am - 10:00 am
An industry expert will lead an interactive workshop tackling common challenges and scenarios, engaging the audience to confront the issues and discuss ideas. What will your proposed solutions be?
Train and retain: building a long-lasting salesforce

Finding great sellers is one thing, retaining them is another. Regular, high-impact training and sales coaching is crucial to realise long-term value and grow skilled and fulfilled sales reps.

  • How do you provide your team with the training foundations and tools to be the best they can be?
Roundtable
Session 3 - Outcomes
10:05 am - 11:00 am
What does it all mean? Tracing back through two days of work, where are we? What are you bringing back to the office with you?
Drill down roundtables

1. Transforming sales and marketing in a buyer’s economy

2. Nurturing a positive sales culture to drive productivity

3. Governing the borders between sales and marketing to align priorities

4. Defining what sales enablement means for your organisation and how it can optimise your sales operations

5. Harnessing the power of data and analytics to tap into the value of AI/ML to gain competitive advantage

6. Developing metrics to showcase the success of your investments

Keynote
11:00 pm - 11:30 pm
A brand exec takes you behind the scenes, providing insight into a successful project implementation – what worked, what didn’t and which pitfalls to avoid.
The future of high performance
headshot of Gavin Ingham
Gavin Ingham
High Performance Expert and Founder of #IAM10 - #IAM10

The world is changing faster than ever. There is more competition than ever before. The global economy, AI/ML and automation all mean that you and your people need to work with conviction, embrace change, maximise productivity and add more value to every situation in an increasingly disruptive and competitive market.

  • Being a high performer will be more important than ever but how will individuals become high performers in this brave new world?
  • What differentiates high performers from good performers? This is the question that has driven Gavin Ingham to develop the #IAM10 high performance methodology for helping leaders to build high performing teams that fulfill their potential, improve motivation and focus, increase productivity, embrace change and grow sales.

Gavin Ingham has given over 2,000 talks to over 250,000 delegates, spoken all over the world and have appeared on US TV networks ABC, CBS, NBC and Fox on the Brian Tracy TV Show. He has judged the British Excellence in Sales and Marketing Awards (BESMA), has keynoted three times at the prestigious National Sales Conference, am a TEDx speaker and a Fellow of the ISM. His expertise has been sought out by multi-nationals that include UBS, The Royal Bank of Canada, Microsoft, Spotify, Jaguar and Renault Trucks. He is the author of three books and the founder of the #IAM10 success philosophy and programmes. His insights, tips and advice are shared by high-performing professionals, business leaders and organisations around the world to achieve commercial success.

Buffet lunch
11:30 pm - 12:00 pm

Before you head home, make sure you grab something from our buffet-style lunch for your journey ahead.

Summit Location

Royal Turnberry Hotel, Ayrshire, Scotland

Our events take place at some of the most prestigious venues in the world. Five-star accommodation, dining and amenities make attending one of our summits both business and pleasure. Being productive has never been so much fun.

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To discuss how GDS Summits can help you solve your project challenges contact us on: 0117 921 4000 or email sayhello@gdsgroup.com.

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