Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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CX
Article

Transforming digital finance: The power of customer identity

Discover the factors that drive customers away from digital banking, and how can financial institutions ensure a seamless CX?
Sarah Tijou
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General
Article

Key trends in retail

Read along as we explore key commerce trends that are revolutionizing the way businesses operate and connect with their customers.
Kelley Iuele
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Marketing
Article

Demystifying the CMO Digital Summit: Unpacking the insights

Discover the promising future of senior marketing executives! Explore our latest blog highlighting data from the GDS CMO Digital Summit, revealing inc
Verena Fiebelmann
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General
Article

Security concerns: What leading security executives are prioritizing

Discover polls from GDS Security Summits as they show regional trends in an evolving landscape.
Colin Cosell
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Technology
Podcast

The dangers of deepfakes: Battling business in the dark

Hear from Vikas Seth, Chief Product Officer at ID Now, on the rise of deepfakes and the escalating risks they pose for businesses.
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Sales
Article

Data rich and insights poor: Overcoming the big struggle in business

Discover why in a data-rich business world, finding actionable insights amidst the abundance is the challenge we face.
Sarah Tijou
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Marketing
Article

Elon Musk’s Twitter changes to X: What marketers can learn from the app’s radical rebrand

Twitter has rebranded to X following Elon Musk’s takeover – but not everyone is a fan.
Alex Wood
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HR
Article

Using technology to make hiring more human

How can AI streamline and simplify the application process, optimize efficiency for recruiters and get applicants to their first day of work fast?
Tim Cassidy
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Security
Podcast

Why your cybersecurity needs nexgen pen-testing

Learn from Robin Fewster, the Senior Security Testing Manager at Hargreaves Lansdown, on the evolution of cyberattacks.
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