Insights - GDS Group

Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

FEATURED

Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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Marketing
Article

Report | Being Tomorrow’s CMO, Today.

Created from the insights shared at our CMO Summits, let this eBook serve as your guide to future-proofing your marketing leadership
Josh Porter
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Marketing
Article

CMO Summit, Boston 2025 | Insights Report

Missed out on our latest CMO Summit or maybe just want a refresher? Here are all the insights from the main stage.
Josh Porter
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Marketing
Article

Modern Marketing – Staying Ahead of Change

While it’s easy to get lost in the here and now of marketing, to truly withstand the test of time you need to prepare for future market shifts.
Patrick Mclean
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Marketing
Article

What does TikTok’s near death experience mean for marketers?

As TikTok rises from the ashes, concerned marketers are now asking one question: what do you do when your main marketing platform gets taken down?
Josh Porter
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Marketing
Article

How to Ensure Brand Safety in Today’s Online Landscape

As newer generations become more socially conscious, it’s imperative that your brand understands how to navigate a tumultuous online space.
Patrick Mclean
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Marketing
Article

A CMO’s Intro to Realizing the Value of AI in Marketing

We challenged the audience at our latest CMO Insights Summit to chart a course to AI success - here are some of their key takeaways.
Josh Porter
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Marketing
Article

Establishing Executive Influence as a CMO

CMOs today shouldn't be reporting in to the board. Discover how marketing leaders can secure their seat at the table.
Josh Porter
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Marketing
Article

Data-Driven Decision Making for CMO’s

Read on to discover how to grow your sales pipeline all year round with GDS Group events.
Kelly Young
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Marketing
Article

How to Grow Your Sales Pipeline All Year Round

Read on to discover how to grow your sales pipeline all year round with GDS Group events.
Emily Apps
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