Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

FEATURED

Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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Marketing
Article

Data-Driven Decision Making for CMO’s

Read on to discover how to grow your sales pipeline all year round with GDS Group events.
Kelly Young
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Marketing
Article

How to Grow Your Sales Pipeline All Year Round

Read on to discover how to grow your sales pipeline all year round with GDS Group events.
Emily Apps
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Marketing
Article

5 Reasons Why Your Leads Aren’t Converting

Learn key strategies to refine your targeting, qualify leads effectively, and enhance follow-up for sustained business growth.
Jessica Mendoza-Lewis
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Marketing
Article

3 Priorities for Successful Marketing

Dive into insights from 48 unique brands on partnering with creators and crafting narratives that resonate with modern audiences.
Jessica Mendoza-Lewis
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Marketing
Podcast

Creativity in B2B Marketing: Embracing Risks

Join Cat Anderson, as we dive into the world of B2B marketing and discuss the importance of creativity, taking risks, and leveraging data.
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Marketing
Article

How to Increase Market Share with Optimized B2B Events

Discover key strategies for optimized B2B event follow-up, from preparing pre-event to securing long-term relationships after the event.
Elysia Sibley
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Marketing
Podcast

Ensuring Growth in Tough But Transformative Times

Learn how AI is revolutionising marketing, the importance of evolving thinking about work, and surviving in a fractional life!
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Marketing
Article

3 Trends Shaping the Future of Event Marketing Strategies

Join us as we explore the key trends shaping the future of event marketing strategies that every marketer needs to know.
Elysia Sibley
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Marketing
Article

5 Lessons from the GDS CIO Insight Summit North America

Delve into a selection of takeaways from IT industry experts attended the GDS CIO Summit and gain valuable perspectives on industry trends.
Elysia Sibley
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