Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.

Return on eXpertise

Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Filter insights

Marketing

Article

Mastering pipeline marketing: A comprehensive guide

A comprehensive guide to mastering pipeline marketing. From sales and marketing alignment through to attribution modeling.

Who we are & who we want to be: A journey in procurement leadership

Discover why according to Jonathan Wharfe, technology and data are enablers, but people remain the heart of procurement.

Bridging the generation gap in Retail

Read insights from Sharalyn Orr of Estée Lauder, interviewed at a recent GDS Group Retail Summit.

4 minute read

Colin Cosell

Podcast

The CXO’s playbook

Join us as we learn from Todd Unger, the CXO for the American Medical Association, about what the CXO role really entails.

20 minutes

Marketing

Article

Dollars & scents: What is sensory marketing?

With so many customers set to jump in the car to visit your stores, how do you give them a reason to keep coming back?

5 minute read

Julia Belle

Article

Unleashing the power of customer engagement for future growth

Delve into the key takeaways that have emerged from our recent Next Generation Europe Digital Summit.

Cloud-onomics: How to future-proof your cloud strategy with FinOps

Learn from Paxton Lamons, an experienced executive leader in Saas Product Development, as he shares his top tips to align finance, operations, and IT.

17 minutes

Article

The Retail industry unravelled: What we learned from the GDS Retail EU Summit

Delve into the key takeaways that have emerged from our recent Retail Europe Digital Summit.

4 minute read

Stephanie Garey

Article

Transforming digital finance: The power of customer identity

Discover the factors that drive customers away from digital banking, and how can financial institutions ensure a seamless CX?

6 minute read

Sarah Tijou

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Who is GDS Group?

We are a global B2B solution provider, specializing in helping businesses connect with their desired audiences to drive higher return on expectations for pipeline growth and transformation.

With 30 years of expertise, we’ve become our clients’ pipeline partner, providing real-life, real-time insights through innovative virtual and face-to-face environments.

Leading brands trust us to deliver pioneering immersive experiences, unparalleled access to industry thought leadership and unique creative content and production services to help solve challenges and accelerate their projects.

What type of event experiences does GDS provide?

GDS Group delivers pioneering immersive experiences, such as Digital Summits, Digital Showcases, Digital Roundtables, and In-person Experiences.