Insights - GDS Group

Insights are our eXpertise

Our team of experts conduct original research and analysis, sharing our expertise to actively contribute to the conversation, with new insights and industry perspectives.
Insights are our Expertise

Return on eXpertise



Gain access to essential insights and content.

Valuable real-life, real-time insights through a variety of channels, including blogs and podcasts. For more in-depth research, there are a variety of resources, such as eBooks, reports, and white papers that enable you to outpace the speed of change.

Through original research and analysis, we provide unique insights and perspectives on the latest developments. We are not bystanders, we are active participants in shaping the future, sharing our expertise and driving meaningful discussions in your industry.

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Evolving horizons:
The future of pipeline generation


Unlock the secrets of 346 senior sales and marketing leaders to elevate your 2024 strategies. Unlock insights into evolving budgets, shifting priorities, and key growth areas.

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CX
Article

Creating Powerful Connections Through Customer Experience

Creating powerful emotional connections in the digital age can feel like an uphill struggle but re-evaluating how you communicate can be the first ste
Patrick Mclean
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AI
Article

Trump Announces $500bn ‘Stargate’ AI Investment

Initial plans have ties to the previous administration.
Patrick Mclean
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Marketing
Article

What does TikTok’s near death experience mean for marketers?

As TikTok rises from the ashes, concerned marketers are now asking one question: what do you do when your main marketing platform gets taken down?
Josh Porter
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Marketing
Article

How to Ensure Brand Safety in Today’s Online Landscape

As newer generations become more socially conscious, it’s imperative that your brand understands how to navigate a tumultuous online space.
Patrick Mclean
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Banking
Article

Gen AI in Banking – A Match Made in Heaven?

Banking, alongside plenty of other industries, is being swept up in the generative AI whirlwind. But is it for the better?
Patrick Mclean
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CX
Article

Capitalizing on Predictive Modelling for CX

The best way to predict the future is to create it. At our recent CX Innovation Summit, keynote speaker Brett Kiley was kind enough to show us how.
Josh Porter
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AI
Article

Biden Orders AI Infrastructure Development

The decision comes after pushback on new exporting rules.
Patrick Mclean
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Marketing
Article

A CMO’s Intro to Realizing the Value of AI in Marketing

We challenged the audience at our latest CMO Insights Summit to chart a course to AI success - here are some of their key takeaways.
Josh Porter
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AI
Article

UK to Prioritise AI Growth

The Government claims AI could bring £47bn to the economy every year.
Patrick Mclean
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