Pipeline generation and unlocking the c-suite for Deep Instinct - GDS Group

Pipeline generation and unlocking the c-suite for Deep Instinct

Stories - IT
20th June 2023

 

 

Experience type: 2 Summits, 1 Roundtable

  • Security Insight NA  
  • Security Insight Europe 

Company size (employee headcount): 250-999 

Industry: IT/Security 

Outcomes:  

  • Elevated conversations – reached senior decision-makers 

About the company

Deep Instinct pioneered the application of deep learning – an advanced form of AI – into Cybersecurity, resulting in the prevention of more threats, faster.

Situation

Deep Instinct found that they couldn’t get in front of the right people through their traditional approach of attending trade shows. They therefore sought a new channel to effectively target the right audience.

Solution

A series of summits in North America and Europe, in addition to a roundtable with the aim to generate pipeline and progress prospects further down their sales funnel.

Result

  • Accelerated sales pipeline with open opportunities

Attendee feedback

“It was a great experience. Good selection of industries, which led to a high-level conversation. Something I am taking away is that we face similar challenges, so it was good to hear how those are approached. Justin shared good insights and gave a good idea of Deep Instinct. Therefore, I would like to follow up with Deep Instinct to find out more about their solution offering and to discuss the topics from the session.”

“The session was very good. I thought the panel’s knowledge, experience, diverse organizations, and industries represented to be of real value. The topics are particularly relevant and pressing so I was engaged throughout. The session was well facilitated and moderated. In terms of takeaways, I enjoyed the validation I gained around creating a balance in what you want to achieve in long-term security goals. There were other good insights from the floor and I gained a lot of validation and reaffirmation. I would be interested in following up with Deep Instinct to continue the discussion as well as discuss more AI and Automation in the space, including their solutions and wider platform.”

“This was a very useful session and it was good to discuss our main concerns with security and to understand what others are doing with procedures and best practices. It was valuable to discuss the security developments and deployments for customers. My biggest takeaway was on automation and AI being the next steps in terms of security even though we need a human eye. Justin added a lot of value and I would like to reconnect with Justin and the team on speed developments and security concerns.”


Back to insights

Related content

IT
Article

The Evolving CIO – Essentials for Success in 2025 & Beyond

With AI leading the charge, technology has graduated from something that enables processes, to being the processes.
Josh Porter
Find out more
AI
Article

Making AI Work – How CIOs are Using AI to Scale IT Operations

Tantalized by AI but stuck in “pilot hell”? The experts at our latest CIO Insight Summit were more than happy to share how they're making AI work.
Josh Porter
Find out more
IT
Article

CIO Summit, Boston 2025 | Insights Report

Missed our recent CIO Summit, or maybe just want a refresher? Here are all the insights from the main stage.
Josh Porter
Find out more
IT
Article

The CIO Agenda – Why Prioritization is Key to Modernization in 2025

With endless conflicting priorities, host and editor Ben Thompson, explores the importance of effective prioritization for CIOs in 2025
Ben Thompson
Find out more
IT
Article

AI, Digital Transformation, and Cultural Change – Prepare for 2025

Discover how can AI-driven strategies help your business thrive in 2025 and beyond
Alexandra Saunders
Find out more
IT
Article

The GDS Summit – Attendee Experience

What is a GDS Summit and how can attending help you to deliver success?
Alexandra Saunders
Find out more
IT
Article

Learning from leaders: Reflections on the CIO Summit

The role of the CIO is only getting tougher. But what is top of mind for IT leaders as we head into 2024?
Ben Thompson
Find out more
IT
Article

Chat GPT:Learnings from the first six months

OpenAI’s ground-breaking large language model is proving a game-changer for businesses everywhere. So, what have we learned thus far?
Ben Thompson
Find out more
IT
Article

Why do so many transformations fail, and what can you do about it?

We’re all transforming, to a greater or lesser extent. But that doesn’t mean we’re all doing it well. So what does good look like? And how do we avoid
Ben Thompson
Find out more